This infographic by Two Legit Agency gives a fantastic roadmap view of your Digital marketing journey.
YouTube is the third most trafficked website behind Google and Facebook, with at least 2,777,777 videos being viewed in just a minute. By Irfan Ahmad Social Media Today
Have you ever caught yourself finding it harder and harder to concentrate on one task for a long period of time? Even if you’re just looking through your friend’s holiday photos on Facebook, you’re also scrolling through Twitter, reading a news article and constantly flicking through tabs and windows. Well, apparently you’re not the only one – Qmee & mycleveragency found out exactly what happens in an average minute online and we think you’ll be fairly surprised…
Via Tim Grimes on Social Media Today
Social media is now one of the biggest avenues for business advertisement and marketing. Businesses have not only established websites on the internet, but have moved to social media platforms to develop their businesses further. There are many wonders that can be brought upon by social media to businesses.
Businesses in Social Media
One positive effect of social media on businesses is the increase in their customer base. Social media holds a vast range of demographics for businesses. Almost all target market for businesses are now users in social media. By establishing a strong presence on these sites, a business is sure to boost its sales and consumer population. In addition to increasing a business’ customer population, it also is an avenue for digital marketing. For businesses, this is an imperative aspect to achieve their business goals. A business’ marketing plans can make or break the brand. However, a business owner does have a choice when it comes to the effects of their marketing by managing it well.
Tips and techniques for New Media Marketing
Businesses should always be professional. New media might seem like a more comfortable avenue where one can get loose; there is some truth to this. However, businesses should maintain the balance of friendly and professional. Yes, it is a digital avenue to express one’s self freely, but remember that the social profile of a business should represent the brand. Would you trust a brand that posts lewd content? No. So, keep it real, but also keep it professional.
Get interactive with customers. Unlike a website, social media platforms are two-way websites. It is made for interaction and connection. Therefore, a business on networking websites should interact with its audience. This establishes your brand as customer oriented and not an exclusive business. Remember that the intention of involving a business in social networks is to reach out to customers.
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If you have a website that you want to promote, few marketing methods are as effective as social media marketing. By using social media to create relationships with potential and existing customers, you will strengthen your business. Here are some of the best ways to use social media for your marketing efforts.
YouTube is a very popular option for social media marketing. It offers the interesting opportunity of making videos relating to your company and putting in your company’s website link or contact information. Make sure you tag each video properly and write a description that is informative as well as inviting to consumers.
You should create a YouTube channel to post reviews of your products, how to videos and other videos relevant to your industry. You can set up your account so that your videos are posted right away on certain social networks. This will save you time and prevent you from forgetting to update a site.
Use lists as much as possible. People love lists because they are easy to read and easy to pass on to their friends. When you produce blogs or articles with lists, those who find the information you provide useful are more likely to pass the link onto others via Facebook, Twitter, or other social networking sites.
Never spam when posting on social media. Posting spam is the quickest way to lose followers and damage you and your companies reputation. Spam posts on Facebook, Twitter, and other social media sites make any legitimate marketing difficult. If your posts are just a few words and a link to a product, you are posting spam. Give relevant content or reviews along with any links you post.
If you haven’t already, then make sure you are engaging in social media networks like Facebook and Twitter. You’re going to want to make a blog for your company as well and link them all together. Once you do this, you want to constantly update information about your business to help bring as much awareness as possible from all areas possible.
Make sure you post new pictures regularly on Facebook or Twitter. Your friends and followers probably have a lot of content appear in their feeds, and they will be more likely to notice a picture rather than a text. You could very easily create different photo galleries for your products.
To make sure your social marketing campaign is reaching your customers, find out where they congregate. Are many of them on Facebook or do they prefer Twitter? Depending on your niche, you might be better off looking at LinkedIn or even YouTube. Poll your customers and find out where they spend their internet hours. Pitch your tent there.
If your blog has grown popular, put up some stats showing your visitors how many others follow your content. Demonstrating your growth through any awards your site or blog has received is a great way to prove your “social worth.”
Get more people subscribing to your blog. Add buttons that will allow people to interact with your site by being updated on your new posts. People like to share things they appreciate with all of their contacts. Good buttons would be those for Facebook, Twitter, RSS, email, and LinkedIn.
Make sure that your social media campaign is as effective as possible and don’t forget to join in the conversation. Use popular sites like Facebook and Twitter to launch your marketing campaign. You will grow your business more effectively by targeting your marketing to the specific resources that will generate more in sales.
Marketing with social media can be a great way to get people to notice you and your website. Use these tips to build a stronger presence on social media sites, so that you can begin to improve your sales.
Make sure to use these tips before the competition does!